Beijing Boya Shengshi Billiards Equipment Co., Ltd. (hereinafter referred to as "the Company") is rooted in Shenfang Town, Bazhou City, Hebei Province (No. 400 Langda Road), known as the "Hometown of Chinese Billiards Equipment." Since its establishment, driven by a deep passion for billiards and an unwavering commitment to quality, the Company has rapidly built a closed-loop ecosystem encompassing "design-production-service." It provides more targeted professional equipment solutions for billiards practitioners and enthusiasts, swiftly emerging as a rising new force in the billiards equipment sector.

1. Dual-Brand Matrix: Precisely Targeting Different Consumer Segments

Based on profound insights into market demand, the Company has developed two differentiated brands, covering scenarios ranging from professional competition to public entertainment:

(A) East Peak (Dong ding):

Positioned in the high-end professional market, focusing on handmade and custom cues. It gathers master craftsmen with over 20 years of experience. From the meticulous selection of raw materials like imported North American ash and African ebony, to dozens of manual processes such as tenon splicing, taper grinding, and tip adjustment, each step is controlled with "millimeter-level" precision. It further supports customization of specific parameters based on a player's grip habits and power delivery characteristics, making the cue a "reliable partner" for professional players to enhance competitive performance, and also offering a unique feel for discerning enthusiasts pursuing the ultimate experience.

(B) Star Cast (Xing zhu):

Dedicated to the mass consumer market, specializing in high-cost-performance member cues and house cues. Addressing the high-frequency usage scenarios in billiards clubs and the needs of beginners, while ensuring core performance parameters like wood density, cue straightness, and taper meet standards, it optimizes costs through standardized production. It offers "durable, playable, and user-friendly" products at accessible prices. The shaft features a smooth, wear-resistant coating for a comfortable, non-slip grip. The specially reinforced brass ferrule effectively reduces impact damage. It is an optimal choice for clubs to lower operational costs and improve customer satisfaction, and also a great starter companion for beginners exploring the fun of billiards.

2. Core Product Strength: Building Foundations with Innovation and Quality Control

In product refinement, the Company adheres to the dual drivers of "technological innovation" and "quality control," ensuring every cue can withstand market scrutiny:

(A) Innovative Design:

A cross-disciplinary design team composed of billiards coaches, industrial designers, and materials engineers conducts in-depth research into the power delivery habits and usage pain points of players at different skill levels. Ergonomics are integrated into shaft design—optimizing weight distribution for easier control by beginners. Traditional hand-splicing techniques are employed to enhance shaft elasticity and power transmission efficiency, helping professional players achieve more precise positional play.

(B) Full-Process Quality Control:

A "Six-Step Quality Inspection Checkpoint" system is established, from raw material intake to finished product outbound. Raw materials must pass moisture content testing and grain screening; each production process is followed by specialist re-inspection; finished products must pass straightness tests, hardness tests, hitting performance simulation tests, etc. This ensures every cue leaving the factory meets the industry's highest standards in key indicators like straightness, taper, weight, and balance, preventing "defective products" from entering the market.

3. Full-Cycle Service: Delivering Value Beyond the Product Itself

The Company firmly believes that "excellent service touches customers more than the product itself," and has built a full-cycle service system covering pre-sale to after-sales:

(A) Pre-sale Customized Solutions:

For billiards clubs, it provides integrated equipment configuration solutions based on "venue size - customer flow - customer profile," reasonably matching the quantity of member cues and house cues to reduce initial investment costs. For distributors, it offers regional market analysis, product display guidance, and marketing support. For individual users, it provides "one-on-one" parameter consultation services to help users find the cue that best suits them.

(B) Worry-Free After-Sales Assurance:

A 48-hour rapid response mechanism is established. Individual users purchasing East Power custom cues enjoy 1 year of free maintenance (including tip replacement, shaft cleaning). For any user purchasing StarCast mass-market cues, quality issues are covered by a 1-month replacement policy. For billiards club clients, regular follow-up services are provided to promptly address cue wear-and-tear issues, allowing customers to use products with peace of mind and manage their business effortlessly.

4. Future Vision: Becoming a Driver for the Development of Billiards

In the future, the Company will consistently uphold its core values of "Quality First, Innovative Development, Serving Customers." On one hand, it will continuously expand its product lines, planning to launch peripheral products like billiard tables and cue maintenance supplies, aiming to build a "one-stop billiards equipment procurement platform." On the other hand, it will strengthen cooperation with domestic and international billiards associations and professional tournaments, sponsor rising players, and promote the popularization of billiards. The Company is committed to evolving from a "premium equipment supplier" to a "billiards sports ecosystem builder," enabling more people to experience the charm of billiards.